Demand Generation Lead (DGL), Payment Terminal Sales

Location: Corporate Office – Scottsdale, Arizona or Toronto, Ontario

COMPANY OVERVIEW:

Equinox Payments is one of the largest US providers of electronic payment solutions and value-added services at the point-of-transaction. The company delivers a full suite of high security, end-to-end electronic payment products and services. Equinox is currently looking for a Demand Generation Lead (DGL) – Payment Terminal Sales located in Scottsdale, Arizona or Toronto, Ontario.

JOB SUMMARY:

We are seeking a motivated and results-driven Demand Generation Lead (DGL) to join our payment solutions sales team. In this role, you will identify and engage prospective businesses that can benefit from our payment terminal and merchant services solutions. You will generate qualified leads, build relationships with business owners, and schedule meetings for the sales team.

KEY RESPONSIBILITIES:

• Prospect, identify, and develop relationships with ISVs and enterprise merchants requiring card-present payment solutions and integrated payment technologies to improve payment acceptance and operational efficiency.
• Conduct outbound outreach via phone calls, email, social media, and field prospecting.
• Educate prospects on payment terminals, card processing services, and merchant solutions.
• Qualify leads based on business needs, transaction volume, and decision-making authority.
• Schedule appointments and product demonstrations for Account Executives or Sales Consultants.
• Maintain accurate records of prospect interactions in CRM systems.
• Follow up with leads and nurture relationships throughout the sales cycle.
• Collaborate with marketing and sales teams to improve outreach campaigns and lead quality.
• Stay informed on industry trends, competitor offerings, and payment technology advancements.

REQUIRED QUALIFICATIONS:

• 1+ year of sales, customer service, or lead generation experience preferred.
• Strong communication and relationship-building skills.
• Comfortable making a high volume of outbound calls.
• Goal-oriented, with the ability to meet activity and lead-generation targets.
• Basic understanding of payment processing, POS systems, or fintech products is a plus.
• Experience using CRM platforms such as Salesforce preferred.

PREFERRED EXPERIENCE:

• Experience in merchant services, fintech, banking, or telecommunications sales.
• Familiarity with payment terminals, POS systems, and card processing solutions.
• Experience selling B2B products or services.

The duties and responsibilities listed in this job description are not comprehensive and are subject to change without notice. Providing an employee with a copy of this job description does not constitute a guarantee of employment, nor does it guarantee employment for any specific duration.

The physical demands described here are representative of those which must be met by an employee to successfully perform the duties of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform these duties.

If you are interested, please complete the form below.